Sharing Marketing Ideas

As one of the owners of Physical Solutions I am in charge of marketing for our facility. Some of our programs range from typical physician visits, greeting cards to patients, community lectures, and in house events. We are having a "wine and Cheese" event, inspired from my trip to Italy. The goal of the event is to attract local doctors to come and enjoy the wine and cheese while learning about our services. We also have a quarterly newsletter written by our top notch staff of therapists, strength coaches, registered dietitians, and certified massage therapists.

Have any of you had success with your marketing program. I'm looking for people to share their ideas. I think we can all come together and help each other save time and money in our marketing efforts. I have spent thousands of dollars with PR firms and marketing companies. Some money was sell spent and some was definitely not. I can tell you that our recent program of sending card to patients who were discharged (to ask them how everything is going with post therapy function) has yielded great results. For our newsletter, we have collaborated with area businesses with similar goals of health. We combined our email lists and are distributing the newsletter to thousands of people in our local area.

I hope people contribute their thoughts and I look forward to reading them.

Steve Young